Russell Places a Winning Bet
January 11, 1993
Master Enchilada Roller Russell Ybarra opens the first Gringo’s in Pearland, Texas. “The Original” becomes a local institution and the first successful step in Gringo’s history.
Read moreBranding Our Vision
August 22, 1993
Gringo’s debuts its first logo in Pearland, Texas.
Read moreThe Winning Streak Continues
July 2, 1996
Our second location was born in La Porte, Texas where Russell and his family grew up.
Read moreOut With the Old
August 22, 1999
Gringo’s takes over the Mall of the Mainland with a complete remodel of an old Red Lobster to open its Texas City location.
Read moreUpping the Ante
July 10, 2000
After years of being a Gringo’s General Manager & Operations Manager, Joel Perkins opens Fuqua, our first franchised location. Hard work, passion and dedication pay off BIG at Gringo’s!
Read moreGringo’s 2.0
February 18, 2002
Raising the stakes with a new look.
Read moreNumber Cinco is a Success
October 12, 2002
The corporate and management team celebrate the opening of Gringo’s Stafford. Gringo’s comes to life after completely remodeling a previous Mexican restaurant.
Read moreBeatle Mania
May 13, 2003
Gringo’s hosts a benefit concert, featuring the Fab Four, for the Boys and Girls Harbor and Neighborhood Centers of La Porte. The Fab Four is a Beatles look-a-like band that regularly performs at the Las Vegas Hilton.
Read moreSan Antonio Stroll
July 9, 2003
Gringo’s heads west with its first location outside Houston.
Read moreMuy Grande Gringo’s
May 28, 2004
“The Original” Pearland is reborn with a larger, renovated space. The new building is dedicated to a fallen hero, Private Leroy Sandoval, Jr.
Read moreHome After the Hurricane
September 18, 2005
Gringo’s provides a new lease home for the Allen family, who were displaced from their home by Hurricane Katrina; plus, pays for a full year’s rent, utilities, monthly expenses and a new car.
Read moreAce in the Hole
April 12, 2006
Joel Perkins opens Gringo’s Champions, his second franchised location in Spring, Texas.
Read moreHigh Roller
August 11, 2007
Russell Ybarra speaks on a panel with President George W. Bush at the Latino Coalition Conference.
Read moreGiving Back
December 8, 2007
Through a $4,000 generous donation, 63 underprivileged children are given brand new bicycles along with gift cards for teenage children as part of a Christmas donation to the La Porte Community Civic Club.
Read moreThe evolution continues!
June 17, 2008
The fabulous Gringo’s logo makes its appearance in print to match the Vegas-replica monument signs.
Read moreDoubling Down
November 12, 2008
Gringo’s scores its second Pearland location with another ground-up construction at Pearland Town Center near Hwy 288. The Gringo’s family also grew with the addition of location proprietary partner, Joe Ivey.
Read moreKevin Carroll goes All In
July 6, 2009
After years in management and operations with Gringo’s, Carroll is rewarded with his very own location. Rosenberg is located at Brazos Town Center and is the third franchise location.
Read moreQuite an Honor
August 18, 2009
Russell Ybarra, president and founder of Gringo’s Mexican Kitchen, is honored with his family at the Greater Houston Restaurant Association’s (GHRA) Gala Fundraiser.
Read morePrivate Dining
October 19, 2009
Stafford begins construction on a Private Dining Room to accommodate 20 to 64 guests. The room is completed in December.
Read moreA Pair of Lucky Dice
January 29, 2010
Pearland “The Original” holds a “Deal or No Deal”-style game to give associates the chance at a Chevy Camaro to thank them for their hard work during the holidays.
Read moreMake it Tres
September 30, 2010
Gringo’s purchases land located at the intersection of U.S. Highway 290 and Mueschke Road with the intent to open a new location in Cypress 2011. This is the first ground-up project for Franchisee, Joel Perkins.
Read moreWhat’s Jimmy Changas?
January 11, 2011
Sister concept, Jimmy Changas, opened its doors in Pasadena, Texas. No coincidence…Gringo’s opened it’s doors on January 11th, 1993
Read moreGo Big or Go Home
September 24, 2012
Hugo “Dos Caballos” Olvera was rewarded with a brand new truck! Did we mention Hugo was Gringo’s very first team member?
Read more20-Years of Business
January 11, 2013
Gringo’s Celebrates {20 YEARS} of enriching lives one taco at a time by serving the highest quality Tex-Mex at the lowest price possible.
Read moreLocal Police Officer gets New Leg
September 3, 2013
Pasadena Police Officer, Mike Huffman, was involved in a tragic accident where he was critically injured and lost his leg. 50% of restaurant sales {Gringo’s & Jimmy Changas} were donated to purchase him an X3 Ottobock prosthetic leg.
Read moreVoted People’s Choice
January 25, 2014
Gringo’s was voted ‘People’s Choice’ and awarded a Golden Fork from the Greater Houston Restaurant Association.
Read moreA Day to Remember
May 12, 2014
Mayor of La Porte declares “Russell Ybarra Day”
Read moreRockin’ Summer Concerts for Camp Hope
August 4, 2014
Gringo’s & Jimmy Changas sponsored Rockin’ Thursday Concert Series held at the Redneck Country Club raising $207,598 for veterans coping with PTSD at Camp Hope.
Read moreNumber Cuatro
November 10, 2014
Joel Perkins opens his fourth franchised location, Gringo’s Spring.
Read moreTeam Member’s Life Changing Gift
December 23, 2014
Melinda Johnson, a valued team member at Gringo’s Texas City, picked up her new prosthetic leg {donated by Gringo’s} after a team member reached out to Russell about how deserving she was of a prosthetic leg.
Read moreYour Lunch Spot
January 19, 2015
Gringo’s team launches a new lunch spot, The Lunch Box, in La Porte, Tx. Serving up house-made soups, salads, and sandwiches.
Read moreTime Flies when You’re Serving Enchiladas
July 24, 2015
Gringo’s Fuqua, our first franchise location by managing partner, Joel Perkins, celebrates 15 years!
Read moreSupporting Camp Hope
August 7, 2015
Gringo’s & Jimmy Changas sponsored 80’s Tribute Night & 100% of ticket proceeds benefitted Camp Hope. $21,000 raised for veterans suffering from PTSD.
Read moreTaste of the Town
September 20, 2015
The La Pica Rita was born…oh so classy, with a hint of sass!
Read moreRibbon Cutting for new Camp Hope Facility
January 28, 2016
Russell Ybarra’s Home for Heroes opens at Camp Hope allowing for extra housing for veterans & their families to stay on the premises, at no cost, while coping with PTSD.
Read moreGringo’s Support Houston Flood Victims BIG
April 26, 2016
Gringo’s Support Houston Flood Victims BIG 50% of the day’s SALES were donated to those affected by the 2016 Houston flooding. $100,000 was presented on May 3, 2016 to Houston Mayor, Sylvester Turner, for the Greater Houston Storm Relief Fund.
Read moreTRA Hall of Honor Inductee
June 12, 2016
President/CEO, Russell Ybarra was inducted into the Texas Restaurant Association Hall of Honor. Check it out!
Read more#BackTheBadge
July 12, 2016
Fundraiser held at all Gringo’s & Jimmy Changas locations. $104,000 in meals donated to our local First Responders & their families to show our support.
Read moreCOO Announced
January 9, 2017
It is with great honor that I promote Jonathan Kim to the position of Chief Operating Officer (COO) for Ybarra Franchising Group, LLC., representing our Gringo’s Mexican Kitchen, Jimmy Changas, Bullritos La Porte and The Lunch Box. Read more
Read moreA Welcome Addition
August 22, 2017
Woodlands, we have arrived! Our fifth franchise location for the Perkins Team opens their doors – and we couldn’t be happier to call the Woodlands home.
Read moreOfficer Kraatz Benefit
September 11, 2017
In recognition of the “Tex-Mex for Kraatz” event, Gringo’s La Porte had sales of $21,889. Family, friends, first responders, community officials & more came out in droves to support one of their own, Officer Jason Kraatz. As a community, we were honored to present Jason & his family a check for >> $10,944.65!
Read moreSt. Jude 2017
November 1, 2017
Guests purchased t-shirts, margaritas and pumpkin pin-ups totaling a donation of over $215,544 to St. Jude Children’s Research Hospital.
Read moreGringo’s Strong
December 12, 2017
Gringo’s Champions reopened 108 days after Hurricane Harvey hit the area. We took in 4 feet of water, but after a complete demolition and remodel, Tex-Mex is being served once again! The reopening was made possible by our amazing team and community – the driving force behind the recovery process and stunning transformation.
Read more2017 People’s Choice Michelada
December 18, 2017
Gringo’s the Original’s, Alex Franke, won People’s Choice Michaelada at the 2017 GHRA Annual Fall Cookout.
Read more25 Years of Tex-Mex
January 11, 2018
Gringo’s Celebrates {25 YEARS} of enriching lives, one taco at a time by serving the highest quality Tex-Mex at the lowest price possible. Thank you for a wonderful 25 years! Read More.
Read moreGroundbreaking at Gringo’s New Caney
March 16, 2018
We’re upping the ante with our fourteenth Gringo’s location, located at the intersection of U.S. Highway 59 and Grand Parkway 99, part of the Valley Ranch Town Center complex. Anticipated opening early October 2018.
Read moreBurgers Worth Fighting For
April 24, 2018
Gringo’s team launches a new luchador-inspired burger joint, Burger Libre, in La Porte, Tx. Serving up brutally awesome, no-holds-barred, burgers.
Read morePull-Ups for a Purpose
June 27, 2018
Gringo’s & Jimmy Changas hosted Pull-Ups for a Purpose at the Jonathan Kim Gym, at Camp Hope, benefitting veterans battling PTSD and reside on site. Raising a total of $100,362 for veterans suffering from PTSD.
Read moreThe Gringo’s Family Grows Again
July 31, 2018
Sugar Land, we’re ready to serve! The Gringo’s family grows again as our second franchise location for the Carroll Team opens their doors, eager to call Sugar Land home.
Read moreTex-Mex Insider Program Launches
August 1, 2018
Gringo’s launches a new loyalty program at all locations, where guests can earn rewards for dining as a Tex-Mex Insider. Read more.
Read moreVoted Favorite Margarita
October 8, 2018
Gringo’s Rosenberg was voted “Favorite Margarita” by the online readers of Absolutely Brazos Community Magazine.
Read moreUpping The Ante Again
October 16, 2018
New Caney, we have arrived! We’ve upped the ante with our thirteenth location, and we couldn’t be happier to serve the New Caney community.
Read more#TexMexForHeroes Benefit
February 19, 2019
In recognition of the “Tex-Mex for Heroes” benefit on January 30, 2019, Gringo’s The Original, Gringo’s Town Center, and Jimmy Changas Pearland had sales of $50,248. Family, friends & community came out to support US Army Specialist Jeremy Visbal and his family. We were honored to present Building Homes For Heroes, and the Visbal family, with a check for $50,248 to help offset the cost of the brand new mortage-free home for the family in Manvel, Tx!
Read moreNewest Gringo’s Location Announced
March 16, 2019
The newest location, Gringo’s Katy, was announced with plans to open in 2020.
Read moreEvery Queso Counts
June 27, 2019
On Thursday, June 27th, 2019, Gringo’s & Jimmy Changas hosted Every Queso Counts, benefitting Camp Hope and the PTSD Foundation of America. A total of $52,694.56 was raised for veterans suffering from PTSD.
Read moreTex-Mex Legacy Foundation
July 3, 2019
On July 3, 2019 the Tex-Mex Legacy Foundation officially becomes a government recognized 501(c)(3) organization – established to serve the betterment of our local community.
Read moreHistory In The Making
July 22, 2019
On July 22, 2019, The Tex-Mex Legacy Foundation awards the first annual scholarships for the 2019 Fall semester. Thank you to our valued partners and guests who made this possible! Special recognition to Houston Avocado as our first donor.
Read moreOur Kitchens Fired Up A Hatch Chile Fiesta
October 1, 2019
Our kitchens fired up a Hatch Chile Fiesta, with new limited time Hatch Chile features from August 13th through September 30th.
Read moreSt. Jude 2019
November 1, 2019
Guests purchased t-shirts, margarita, pin-up pumpkins, and contributed online totaling a donation of over $205,224 to St. Jude Children’s Research Hospital.
Read more2019 People’s Choice Margarita
November 13, 2019
Gringo’s the Original’s bartender, Dan Temple, won People’s Choice Margarita for his La Canela Rita at the GHRA Annual Fall Cookout. His margarita featured Houston’s local Titanium Reposado Tequila, vanilla liqueur, fresh lime & cinnamon-infused syrup with a splash of bitters & served with fresh spices and a cinnamon & sugar rim.
Read more#SaluteToService
November 18, 2019
Gringo’s served 1,500 complimentary meals for our military members, veterans & their families at the Houston Texans #SaluteToService Concert and Cookout.
Read moreA Night To Remember
January 25, 2020
Russell Ybarra was presented the President’s Award for his Conscious Capitalism work at the Greater Houston Restaurant Association (GHRA) Golden Fork Awards Gala. Managing partner, Joel Perkins, was also recognized and awarded the Restaurant Neighbor Award.
Read moreGringo’s Breaks Ground in Katy
January 27, 2020
Gringo’s breaks ground on its 14th location, with a ground-up construction in Katy, TX. The newest Gringo’s will be located at Grand Parkway & I-10 W, next to Harris County BBQ. Anticipated to open late Summer 2020.
Read more#TexMexForHeroes | Officer Wiley
February 18, 2020
In recognition of our “Tex-Mex for Heroes” event at Gringo’s Texas City, we were honored to present Officer Robert Wiley & his family with a check for $32,818.19 to help assist in his recovery from prostate cancer. Thank you to the Texas City community for making the day and donation possible by spending your dollar at Gringo’s! People over profits.
Read moreCheers to #14!
November 10, 2020
Katy, we are open! Our 14th Gringo’s location is ready to serve the Katy community the best Tex-Mex & best Margaritas in Houston!
Read moreGiving Hope to Heros
December 2, 2020
We had the honor to present PTSD Foundation of America’s Camp Hope with a check for $130k. This donation helped contribute to hitting the million-dollar goal for the Mattress Mack & Michael Berry Million Dollar Campaign to benefit Camp Hope. In addition, the Team at Camp Hope needed a couple of vehicles, and Gringo’s & Jimmy Changas were able to donate two catering vans that were custom wrapped, complimentary of partner Mountain Graphics.
Read moreGringo’s Survives a Pandemic!
March 18, 2021
It was a year we no one will ever forget, filled with unexpected trials and tribulations. However, we did everything we could to never close and continue serving hot, fresh Tex-Mex to you! Overnight we created curbside services for all locations, adapted to closed dining rooms and capacity restrictions, and we were able to keep every single one of our employees through it all. We also never had to close any of our locations. Thank YOU for your support during a crazy year!
Read moreCreating Their Legacy
August 6, 2021
These individuals each bring such a great work ethic to our company every day, and we are honored to be able to give back to them as they take on this next chapter in their lives. Our core value #3 is, “reinvesting in our Team Members and local communities”, and this is one of our favorite ways to do just that. We are so incredibly proud of each of them, and can’t wait to see what they accomplish!
Read moreRUSSELL TURNS 60!
August 27, 2021
For his 60th birthday, we raised $175,000 to donate on Russell’s behalf to PTSD Foundation of America‘s Camp Hope! We are so thankful for everyone who contributed to this incredible cause, it means the world to Russell, all of us, & everyone at Camp Hope.
Read moreGringo’s Acquires Partner’s Five Units
October 11, 2021
Founder and owner, Russell Ybarra of Ybarra Franchising Group, has acquired Managing Partner and Franchisee Joel Perkins’ five Gringo’s Tex-Mex locations. The five locations being: The Woodlands, Champions, Spring, Cypress, and Fuqua. The merger will keep the Tex-Mex food franchise under the Gringo’s Corporation and will continue implementing its core values and commitment to reinvesting in their team members and the local community. For more information click here.
Read moreNew Logo Reveal!
May 25, 2022
The new logo has recognizable features such as its similar shape, signature light bulbs, and iconic star, but with a more enhanced modern look and feel. “We think it’s confusingly similar, in the most positive way!” said Chief Marketing Officer, Heather McKeon. The new look allows the brand to finally trademark their identity and avoid other brands using the same, most replicated “Welcome to Fabulous Las Vegas” sign. For more information click here.
Read moreHOWDY! College Station
July 19, 2022
HOWDY! College Station, the wait is finally over! Gringo’s #12 opens its doors to the Aggie community and is beyond thrilled to provide the freshest Tex-Mex and best margaritas in town.
Read morePearland Little League | #RoadtoWilliamsport
August 16, 2022
We are honored to present a $40,000 donation to the Pearland Little League as they make their way to the Little League World Series. Thank you to Pearland and the surrounding communities for making this donation possible by choosing Gringo’s! #PeopleOverProfits
Read moreCelebrating #16!
November 7, 2023
Conroe, the wait is finally over! Gringo’s #16 opens its doors to the Conroe community and is beyond thrilled to provide the freshest Tex-Mex and best margaritas in town.
Read moreBike Donation
December 9, 2023
We had the opportunity to spread holiday cheer by proudly donating 25 bikes and 100 goodie bags to kids in the community. We also deliciously catered food to over 150 individuals at the La Porte Community Civic Center Club.
Read moreGringo’s Promotions!
January 11, 2024
On our 31st anniversary, we’d like to congratulate five team members and their new leadership promotions! They are part of the driving force behind our continued success along with other members of our team, and we are excited about what the future holds. Cheers to 2024!
Read moreTex-Mex for Sherri Moody
January 29, 2024
Our hearts are overflowing with joy as we proudly donated $50,000 to support Sherri Moody! This amount was raised thanks to the incredible support of our beloved Gringo’s La Porte and Jimmy Changas Pasadena communities. We couldn’t have reached this without YOU!
Read more